Wake up everyone, there’s a new viral AI deepfake video generator making waves. This time, it’s not OpenAI’s Sora model that’s getting attention, but Google’s Veo 3. It was unveiled during the company’s annual I/O keynote recently.

People are curious about the chaos that Veo 3 can create, and the results have indeed been chaotic. We’ve seen everything from disjointed action scenes reminiscent of Michael Bay to talking muffins and self-aware AI characters, as well as bizarre ads featuring puppies. The list of strange creations goes on and on.
One thing we keep noticing is a specific type of low-quality AI content (AI deepfake videos) that people seem obsessed with creating using Veo. It’s surprising how good this tool is at producing such content.
If you don’t believe it, just look at the examples. While it might not be completely convincing, many users scrolling through social media wouldn’t notice the difference.
If unboxing videos aren’t your thing, there’s plenty of mindless street interview content to enjoy instead. Sorry to the viral stars, but AI is now the one stealing the spotlight.
Veo’s output isn’t flawless, but it’s not entirely unconvincing either. There’s also troubling news: your mindless gaming content isn’t safe from this either. For instance, there’s a simulated “Fortnite” stream that mimics gameplay, but it’s just an AI’s take on what Fortnite is like, not the actual game.
In fact, the only thing worse than mindless gaming streams might be ones that never actually happened in reality. The thought of simulating something that’s already a simulation is enough to give anyone a headache, so we think we’ll pass on that.
We don’t want to sound overly dramatic, but in the grand scheme of things, AI-generated content for platforms like YouTube, Twitch, or TikTok isn’t going to cause harm, but it doesn’t exactly inspire confidence in our AI-driven future either.
We certainly don’t need more filler content. Social media is already filled with junk, and it raises questions about what widespread AI-generated videos will mean for us in the long run.
Maybe we’ll end up regretting my skepticism, and tools like Google’s AI filmmaker Flow will actually benefit real creators, but I’m not so sure.
At the very least, we think we need some precautions if generative video becomes mainstream. Even if AI deepake videos seems harmless, the ability to create realistic videos should be approached with caution.
There’s significant potential for spreading misinformation and propaganda. If simply watermarking videos made with Veo 3 can help address these concerns, then it seems like a sensible first step.
For now, we’ll have to take the surge of content created by Veo 3 with a grain of salt, as there’s a lot of low-quality material to sift through, and this might just be the beginning.
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