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Twitter has introduced the ability for paid subscribers to post tweets that are up to 4,000 characters long.
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This feature is only available to Twitter Blue subscribers.
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All users will be able to read the long tweets, but only the first 280 characters will be displayed on the timeline.
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The new format may encourage people to post longer tweets instead of threads.
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Twitter will soon reduce ads for Blue subscribers by half.
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Elon Musk has discussed the possibility of a costlier, ad-free subscription plan.
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Twitter Blue has also introduced the ability to post 60-minute-long videos.
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Twitter Blue is available in 15 markets, including India, Brazil, and Indonesia.
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In India, the cost of Twitter Blue is ₹650 ($7.87) per month, which is higher than other subscriptions like YouTube Premium, Spotify, or Apple Music.
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The cost is similar to Netflix's highest tier plan, which allows 4K quality on four screens.