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Making an app appear on the Apple App Store is no straightforward job.
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It's also been a difficult process for crypto businesses and projects.
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This isn't accidental, says the former Apple App store director.
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Phillip Shoemaker created guidelines for the App Store's guidelines with Late Steve Jobs.
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He says that these guidelines have been revised following his departure in a manner that he believes is deliberately incomprehensible.
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He claims that this has provided Apple with the capability to act as a kind of gatekeeper.
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