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Studios Dragon and Crypto.com are releasing special edition NFTs of the art toy DearRo.
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Studio Dragon will release NFTs every three months to introduce new Korean dramas.
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Crypto.com has been seeking business opportunities in the entertainment industry.
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The Korean entertainment agency Fantagio joined Crypto.com in August to pursue NFT projects.
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Major Korean music labels including HYBE, SM, YG, JYP, and Cube are interested in NFTs and the metaverse.
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HYBE is responsible for the popular K-pop group BTS.
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The K-pop boy band SEVENTEEN added a metaverse experience to a concert in Japan in November.
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HYBE launched an NFT platform called MOMENTICA in October with a Korean blockchain company called Dunamu.
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Studio Dragon is listed on the KOSDAQ and makes and distributes K-dramas for CJ ENM.
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The NFT release by Studios Dragon and Crypto.com is the first of its kind for the Korean entertainment industry.